Our Standard Package is great for someone that wants to see growth on their business. Compared to the basic SEO package, this package is more aggressive. The standard package is perfect to boost your website above your competition. Having this advantage will make you overpower your competition and grow a lot faster.
Our website audit will go through every page on your website. This is a great place to see the biggest struggles your website has in terms of SEO. There are over 500+ factors when it comes to ranking your website on search engines, and doing an audit will check the most important factors.
Fix On-page SEO Issues
On-Page SEO is one of the most important factors when it comes to SEO. Having the proper words in the right places on your website will help rank it higher. On-Page SEO consists of the title of the page, the heading tags, and many other things.
Fix Or Introduce Linking Strategy
Having a linking strategy is extremely important for any website. This includes interlinking the pages together and links from other pages. By having proper interlinking strategy not only helps your customers use your website, it will help Google rank your website. Additionally, having an inbound linking strategy is just as, if not more important than having an interlinking strategy. Getting a powerful authoritative website to link to your website is a very important ranking factor. Our linking strategy covers both of these important SEO tactics.
Fix Or Introduce Website Structure
Website structure is how the pages on your site are interlinked and their hierarchy. For example, having all of your services listed under a /services/ page helps Google understand what your website is about. So if you offer security camera installation, you should have a yourwebsite.com/services/indoor-outdoor-camera-installation/ page.
Check And Improve Local Citations
Local citations are extremely important for ranking on Google Maps. Having a website list your business name, address, phone number and website helps rank your business on Google Maps, but they have to be consistent. If your business citations are mismatched it will cause a decrease in your rankings.
Improve Website Health Above 80%
Having the health of your website higher shows Google that your website is professional and well taken care of. It also tells Google that you are using the best practices to keep your customers happy, which they could reward you with better rankings.
Optimize Google My Business
Optimizing your Google My Business is extremely important if you want to rank on Google Maps. For a home security company, this is where most of your leads are going to come from. Most customers will go to Google and search something along the lines of “home security company”, and you want to be ranked number 1 to get the leads for your business.
Keyword Targeted Research
Having the right keywords on your website is extremely important. If you are targeting the wrong keywords on your website, you are not getting the right customers. For example, if you are targeting “camera install”, but your customers are searching “home security installation”, you are missing a lot of new customers for your business.
In-depth Competitor Analysis
An In-depth competitor analysis is important to see how your competition is ranking and what they are ranking for. By analyzing the top local ranking website we are able to see what they are ranking for and how exactly they are doing it. This will including getting the same backlinks/citations/keywords.
Improve Page Load Speed
Google has stated numerous times that page speed is a ranking factor. By decreasing your page loading speed will increase your customers overall user experience and make your website easier and more convenient to use. The easier and more convenient your website is to use, the more customers will use it and return. Therefore, Google will rank you higher.
Our monthly deliverables include what was done during the month and how your website is currently ranking. This is great to see the progress your website is making.
Build Pages As Needed
We will build our any necessary pages your website may need. Weather that’s building location pages for specific cities or adding additional services, we will include that in the package. Once we agree on which pages will need to be built, we will add them into the monthly work plan.